Alterna has always prided itself on being innovative and environmentally friendly. Alterna combines the best of nature with powerful effectiveness, using luxurious ingredients such as caviar, sea silk, bamboo and kendi oil to achieve outstanding results. Highly effective and natural ingredients give ALTERNA products their effect, which has been confirmed in laboratory tests and salons.
Alterna Shampoo
Thanks to high-quality formulations, a synthesis of "nature and science", the hair looks visibly healthier and younger after just one use. Caviar, for example, is the key to visibly younger hair in the Alterna Shampoo. Omega 3 fatty acids regenerate the natural lipid layer on the outside of the hair fiber. Alterna Professional Haircare develops groundbreaking formulas that set the industry standard for the best Alterna Luxury Shampoos in the world.
Alterna hair care
Alterna has been committed to a "clean" philosophy since its debut in 1997. Alterna hair care is made without the use of parabens, sulfates and other harsh chemicals. Formulated without parabens, SLS/SLES* sulfates and other harsh chemicals, all Alterna hair care products deliver performance without compromise - pure beauty that delivers an exceptionally luxurious experience at home and proven results in the salon.
This special formula is included in AlternaHair Care, from shampoo to conditioner. Caviar Shampoo is one of Alterna's most popular hair products. Alterna transforms the ordinary hair care experience into moments of self-care that truly transform your hair. Alterna continues to shape the future by staying ahead of technology, capturing the essence of enjoyment and, most importantly, taking imaginative leaps to provide Alterna's customers with what they need, not necessarily what they think they need.< /p>
Alterna Haircare
Alterna Haircare has received many awards over time for their incredibly delicious products. Welcome to a brand that not only pampers you, but also protects the environment by using recycled materials in its packaging. Alterna goes beyond ordinary hair care - with healthy, sensory rituals and clean, skincare-inspired formulas. Alterna Haircare transforms everyday moments into self-care experiences that transform hair and delight the senses. Experience a hair care transformation after just one use with Alterna Haircare.
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